Pay-Per-Click Advertising Information

The AdSense Formula for Making Money


I often get asked what the secret is to making money with Google's AdSense program. This often comes from people who are dreaming of setting up websites chock full of high-paying keywords for particular niche subjects and then sitting back and watching the money roll in. "What's the magic formula?" they ask me. If they're non-technical, I point them straight to my book, Make Easy Money with Google, and assure them that they'll learn everything they need from it. They may think it's hard, but it's not.

Google Adwords Guide II - Why Use Negative Keywords


When you are running a Google AdWords campaign, it is important to include negative keywords. You should consider the use of negative keywords if some of the keywords or keyword phrases in your campaign are broad and generic. Negative keywords will prevent an ad from being shown on a publisher's website if the negative keywords are in the search phrase/text area that Google uses to match ads and content.

Secret Reasons Why Some Businesses Can Afford to Bid Ridiculous, Amounts On Pay-Per-Click Keywords


The other day I was talking to one of my consulting clients on the phone about the return on investment from his Google Adwords campaign. And, he asked me a question that I get several times a week from clients and other online marketers.

Run a Profitable Google Adwords Pay Per Click Campaign


Google and Yahoo-Overture control over 90% of the PPC market and as such you should seriously consider using them if you want the maximum possible exposure to targeted web traffic through PPC advertising .

Independent Search Engine & Directory Network (ISEDN) - Breaking News!


Watch out for a shift in the pay-per-click (PPC) industry, happening right now! This shift is finally going to give smaller search engines and directories the ability to tap into the PPC market, currently monopolized by the big guns online (Google, Yahoo & MSN). They will attain this lofty goal by banding together and delivering paid ad placements on a mass community scale for a fraction of the cost.

How to Save Money on the Adwords Network


Over the years I have had many accounts with Adwords, spending a small fortune with the Adwords service. So naturally I have picked up many cost saving tricks. I am aware that most people feel Adwords costs too much and delivers little results, this is completely untrue. Adwords is a service that is here to help us, so I have written this article to help web developers make the most out of the service.

Google for Resellers: Leveling the Resell Playing Field


With so many people trying to make money on the web and so many products being sold with resell and master resell rights, it's a wonder anyone can make any money at all at it!

Click Fraud ? Threatening the Internet Economy


One of the most popular forms of Internet advertising is pay-per-click (PPC). Merchants place ads with search engines like Google or MSN and the ad appears whenever someone enters a relevant search.

How to Skyrocket Your Paid Search Profits


Faced with a mediocre or worse performing paid search campaign and the pressure to allocate resources elsewhere, many businesses choose to drop their paid search or scale back their budgets ? leaving ripe buyers waiting to be harvested by their competitors.

Google AdSense Fraud - Deep Insight


It's worthwhile to examine Google's definition of Google AdSense and Click Fraud, before delving deeper into ?AdSense Fraud?.

3 Tips For Adwords PPC Management


Adwords PPC Management Tip No. 1

3 Adsense Tips To Dramatically Increase CTR


Here are three Adsense Tips, together with the required HTML code, to dramatically increase CTRs and Google Adsense revenue.

AdSense - 7 Keys To Empire?


There's a lot of buzz around about how you can make a quick and easy fortune using this AdSense course or that tool or this book.

How to Quickly Create an Adsense Site That Brings In the Bucks


One of the hottest crazes for online marketers is Adsense sites. These marketers trade in information and build sites that are tightly focused around one small niche. To build an Adsense site, all a marketer needs is a Google Adsense account, a website (or even a free blog account), and some articles. When the marketer makes his site live, he includes the Adsense HTML code so that it serves ads alongside his content.

Success with Adwords


Google's Adwords service has brought success to many businesses by providing them with a large amountl of highly targeted traffic from as little as 2 cents per visitor. However, there is probably an equal number of webmasters who have paid for adwords and seen little benefit or have indeed made substantial losses. If the latter applies to you, then the following may be of some benefit -

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