Internet Marketing Information

The Tao of Web Marketing


A few months ago I was watching a stream meandering back and forth across a flat plain in a high mountain valley. The stream reached it's destination - a small lake - but only after dozens of loops and curves. It occurred to me that Water and clever Web Marketing have something in common - they both follow the path of least resistance.

How To Use the Multiplier Effect in Web Marketing


One of the most exciting things about doing business online is the Multiplier Effect. It's the principal factor behind some of the fortunes that have been made on the Internet.

Ten Tips for Getting More Sales From Your Website


(1) Create a Direct Response Website, with the minimum number of pages possible (e.g. an Index Page, a Contact Page, and an Order Page).

Educate Yourself to Succeed in Internet Marketing


More and more people are considering the World Wide Web as a great opportunity to offer their products and services to a new, bigger market or even as a chance to create entirely new businesses online.

Kaizen in Online Marketing


Many people throughout the life of online marketing have utilized the use of Kaizen. As a matter of fact I would venture a guess that almost all successful businesses in today?s markets are using it. Which leaves one to wonder, what is Kaizen? Well, to put it in a layman?s words it is the practice of continuous improvement; the fact that we should never be satisfied with what we have, and instead always press onwards to improve what we have to something better.

Online Marketing Donts


There are over 200 million people worldwide connected to the Internet, with over 64 million regular users in America. It?s no wonder that such a vast audience has made online marketing one of the fastest growing industries in the world. However, half the trick of conducing successful ecommerce is finding a way to get people to your site in the first place?hence online advertising.

Six Lesser-Known Online Marketing Ideas


Uniqueness is what separates each business, its services and its products. The difference gives buyers and on-line visitors a way of measuring this against that. It also makes the difference on their decision to buy.

How To Increase Your Online Sales Anytime


Hold a discount sale on your web site. Use the sale to get rid of excess inventory, gain new or repeat customers, and increase your sales. Most businesses pick a theme for their sale, like a Halloween Sale. Below are six unique sales themes you could use:

Do?s and Don?ts for the Internet Marketing Newbie (Part 1)


I, myself, being an internet marketing ?newbie? (endearing term used to refer to people who have just started their own internet business and don?t know what the ---- they are doing) have learned a few things and would like to share my observations, tribulations, and triumphs with my fellow ?newbies?. In sharing my experiences I hope I can help you avoid some of the pitfalls and obstacles you will face. Let?s try to avoid some of those ?Information Overload? headaches as well. I don?t want you to walk through the same mud puddle if I can point it out and help you avoid it.

Why No Online Marketing is a Failure (Its Only a Test!)


Just yesterday a colleague of mine, whom I'll call "Sandy," asked my advice about marketing her new information product online. She saw some of my banner ads on a particular Web site, and wanted to know if she should put her own up there.

How to Choose an Internet Marketing Company


-- Internet Marketing Determines Web Success --

Is Internet Marketing Saturated?


Is internet marketing and the potential for it saturated? I have wondered this many times but pure logic wins me over. It has at many times caused me to give up on an idea or marketing plan based on the belief that there were so many other people doing it my offer would never be considered. But after reading the following article you can get an idea that the internet is like a new city that crops up everyday, under a new sun, with all kinds of possibilities before you. You just need to see them and then take the reins and hold on.

Generating Sales with Lead Generation and Online Marketing Tools


One of the best projects to undertake as an online marketer is to master the art of generating sales from your warm market contacts. A warm market is simply people who have already been exposed to your business and marketing plan. It can be described as ?breaking the ice? with your potential customers. The best ways to generate sales from a warm market is with lead generation marketing tools.

The Myth of Internet Marketing: aka The Golden Carrot


Why am I so mad I could throw my computer right out of my upstairs window?

Online Marketing: Math or Myth?


The numbers are supposed to be big in online marketing, but are they significant in the online marketing of music? Clearly, we need someone with 'Net experience to set a few things straight. Scott Meldrum is a businessperson and musician with a dry wit and a background in bulk mail. Oops, excuse me, direct response advertising. He's also the man called on by major labels when they want to brand an artist and reach millions of fans via the Internet.

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