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Grab that Browser! The Captive Affiliate Marketing Model
Creating mini-sites that grab your browsers and prime them into buyers
If you're familiar with autoresponders this will be simple, but yet many affiliates don't even think of this, and I can understand why - because when you glance over this idea it seems a little over-enthusiastic for making a simple commission based sale. But this is a common flaw in affiliate marketing - we're stuck in this mindset of keeping things as simple as the concept suggests. Affiliate marketing is seen as a two hours per-day setup and check job, but if you put in the work, you reap the rewards now and in the future. If you spend a few days setting up one brilliant campaign it will run on autopilot for months, maybe years.
Getting the browser's email address and offering a mini-course on the niche your affiliate product is in is a fantastic way of building that relationship and priming your buyers.
Go to http://autos.bestinfosearch.com for a very simple example of a website I set up which has a newsletter to sign up to and a comparison page of some car auction websites found on Clickbank. I found that by getting the visitor's email address I could promote to them over and over again and add a little helpful content in there.
The newsletter they would receive would generally highlight the problems with existing methods of buying a car on or offline, and eventually the email goes out that offers the solution - the websites from Clickbank I was comparing! In the newsletter I pick out the car auction site I ranked number 1 (using my affiliate link of course) and listed the benefits as solutions to the problems I had highlighted in earlier emails and basically pulled some action from the browser to make them a buyer.
You can do this with most products on Clickbank as an affiliate, but I'd advise to make sure the site doesn't already have a newsletter - i.e. a newsletter the product creator or publisher has setup on the master website - obviously this may confuse your customers as to which newsletter they should sign up for. There are, however, plenty of product websites on Clickbank that don't have their own newsletter (surprisingly) so you should take advantage of this and set up your own!
Do a little research around the problems that the product you're promoting solves and highlight these in your newsletter. Send around 5 emails, make it fairly short, keep the subscriber interested. Those who sign up must have some interest in learning more about the product, so give them what they want. Buy the product yourself and, without giving away too much information (the publisher won't appreciate doing that!) just pull out some key points in your own words and offer this free in your newsletter.
If everything is geared up towards making the subscriber more comfortable and willing to buy the product, making it more irresistable, then you should have some success with this.
Also don't forget to highlight the money back guarantee if the product carries it to entice your customers even more- if the product is genuine, they won't even think about asking for that refund.
My free e-course looks more indepth at this concept with video and audio seminars to help the ideas truly sink in. Why not sign up free now at http://www.futureaffiliate.com and look to the future of affiliate marketing.
3 Simple Ways to Harness the Concept of the Free Offer for Internet Marketing
One of the reason why the concept of free stuff online works really well has a lot to do with the nature of the internet where people go online to find free information and share music online. Many good internet marketers have learnt that offering free things to their website visitors can help make them more money online and this article highlights three simple strategies that successful internet marketers have used.
The Power Of Viral Marketing
You certainly know by now that the term "viral marketing" is not just another dot-com cliché. Quite the contrary, it describes the incredible, unmatched power of the Web to promote your business by marrying email to the traditional concept of "word-of-mouth."
Developing Your Export Import Business Using Internet - Part I
Since most of the businesses throughout the world have access to the Internet, many astute entrepreneurs and trading companies are using the Internet as one of the primary means for developing their import and export businesses.
Reselling Resold Resale Rights
What the heck am I talking about?
Website Sales: 10 Exploding Ways To Intensify Your Website Sales
Are sales at your website weak?
Idiotic Marketers Who Waste Time Should be Shot
Ok, that's a little harsh for a title but you know what?
The 3 Keys To Business Victories
No matter what business you are in there is a high chance of failure. Why? Because most people don't do the research and keep the right focus needed to succeed.
How to Hit the Target for Your Internet Marketing Through 5 Self Help Questions
Recently, I stumbled upon a simple way to hit the target on my Internet marketing strategy for driving potential web traffic to my site. For me, this was an incredible "Ah Ha," because I am not a "techie" and my sales strengths are building relationships and understanding numbers. The Internet by its very nature provides an immediate obstacle to building relationships, but offers opportunities to gather and analyze numbers. And this is where many small businesses and even some larger businesses fail to capitalize upon this potential business strategy in their Internet marketing efforts.
Getting Targeted Traffic by Standing Out In The Crowd
Have you ever seen the trading floor in action on Wall Street? After the opening bell, things get chaotic. People who don't know what's going on might think of it as a riot situation.
Alexa Toolbar - The Ultimate Internet Tool
There are numerous tools available on the Internet to assist online businesses. A valuable tool that you should use is the Alexa Toolbar. Even better, this tool is free.
The Psychology of Online Selling
Why do we buy things? Well, some thing are out of necessity; we need food and water to survive. But which food do we buy? You see we do have a choice, which means we make decisions to buy one kind of food against another. That means our choice can be influenced - even for 'essentials'. So even though a principle reason for buying something is 'out of necessity' the chances are you didn't HAVE to but 'that one'. You made a choice, conscious or otherwise.
Do?s and Don?ts for the Internet Marketing Newbie (Part 1)
I, myself, being an internet marketing "newbie" (endearing term used to refer to people who have just started their own internet business and don't know what the ---- they are doing) have learned a few things and would like to share my observations, tribulations, and triumphs with my fellow "newbies". In sharing my experiences I hope I can help you avoid some of the pitfalls and obstacles you will face. Let's try to avoid some of those "Information Overload" headaches as well. I don't want you to walk through the same mud puddle if I can point it out and help you avoid it.
The Essentials of Free Internet Marketing
Given a solid product, a well-developed Web site, and a carefully designed marketing strategy it's possible to make good -- even excellent -- sales without investing any money in promotion. That said, it does take a serious investment of time as well as marketing know-how. Although you may still want to invest in paid advertising, free advertising methods can help keep your costs down.
How To Build a Successful Online Reputation
After running an online business (web site design) for a number of years I built a reputation online that helps me to gain and retain a continuous flow of customers. I had no online reputation when beginning my business, but was able to build it up step by step over the last few years.
Online Advertising Mistakes ? 3 Donts For Newbies
Are you new to Network Marketing? If you are, then PLEASE avoid these mistakes when you promote your business opportunity!
Guru... Schmooru... So What! The Internet Gurus Unmasked
The word "guru", in the Merriam-Webster Dictionary, is defined as:
Ways To Outsell Your Competition
Competition is fierce on the Internet. There are a multitude of people selling products that are similar to yours. How in the world you you get customers to buy your product instead of your competitors?
Marketing Gurus: Do You Need One?
Its become fashionable to bash marketing "gurus" nowadays.
The Importance of Residual Income
The concept of residual income or passive income is probably one of the most important concepts you will ever learn in your lifetime.
Online Marketing And Promotion: 10 Profitable Ways To Recycle Your Content
You may have heard the expression that "content is king".
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