|Ðð©'§ Internet Marketing Information Library|
Anatomy of an Online Marketing Failure
Wife: "I'm getting sick of these harrassing bill collectors who call me all hours of the night and day."
Husband: "I know Sweetheart. I'm going to turn things around financially for us. Bill, down at the office, says that there's lots of money to be made on the Internet. I think I'll go to him for some advice and see if this is something I can do."
Wife: "Well something has got to change. The mortgage company said that if we were late one more time with our payment that our credit was going to be ruined."
Husband: "Don't worry. I'll figure something out."
**Next Evening At Dinner**
Husband: "Well Bill says that on the Internet that there are companies who will pay you cold hard cash just for reading their email and that it's as easy as pie to get going and to start making some big bucks pretty fast."
Wife: "Get paid to read email? Sounds like a scam to me!"
Husband: "Trust me this can really work. He told me the website to go and join up at. Can't wait to get started!"
Wife: "Alright I guess you have nothing to lose by trying. And wouldn't it be great if they really did pay out in hard cold cash?"
**Four Weeks Later**
Wife: "The mortgage company called again. How's your paid to read email business coming along? We really need to catch up on some things. Where's the cold hard cash we need right now?"
Husband: "The good news is that my first check is in the mail!"
Wife: "Great! And the bad...?"
Husband: "The check is for $5.68."
Wife: "What? Holy Cow! You've been reading hundreds of emails for almost a month! How much do you get paid for each email?"
Husband: "For most of them I get a penny."
Husband: "Don't worry, honey. One of the emails I read talked about making big money in online network marketing. This company that I just joined last night has a great plan where you get residual money just for signing up people."
Wife: "MLM? For crying out loud!"
Husband: "Just give me some time to fill out my 7x7 matrix and then we'll be sitting pretty. I saw where one guy just won a trip to Europe! Wouldn't that be nice?"
Wife: "This better work this time or else..."
Husband: "Don't worry, honey. Just give it time."
**Four Weeks Later**
Husband: "Great news! I've got over 100 people in my power line and now I qualify for a commission check that should be here shortly."
Wife: "Finally! On 100 people how big will your check be?"
Husband: "Well only 3 people actually bought any products so my first check should be $38 and some change."
Wife: "But you spent $49 to get into this darned thing!"
Husband: "Don't worry honey. I'm branching out so that we can get multiple streams of income. I heard that Big Online Bookstore has an affiliate program where you just send people to their site and if they buy anything you automatically get commissions!"
Wife: "I'm warning you! Something has to change here. I'm getting sick of this I tell you."
Husband: "Don't worry. With the MLM and affiliate program I'm sure things will turn around."
**Three Months Later**
Wife: "You received a check in the mail today from Big Online Bookstore. Open it so we can go cash it. Finally your hard work is paying off. How many people did you say you sent that bought books?"
Husband: "The last 3 months I've sent people to their site who've purchased over $1000 worth of books! Let's rip this baby open and head to the bank!"
Wife: "What's wrong, honey? How much is the check for?"
Wife: "I'm going to STTRRAAAAANNNGGLLEE you!"
Copyright 2004 John Taylor
About The Author
John Taylor is a writer and publisher and his work includes The "Testing & Tracking" Special Report that explains what to test and how to test it (http://www.Test-and-Track.com). He is Webmaster for the Amazing Marketing Tools web site where you will find an incredible range of resources to help you to develop the knowledge and skills to become a successful marketer.(http://www.AmazingMarketingTools.com) John also publishes the http://www.quogger.com weblog and he also runs http://www.Money-and-Power.com and http://www.Buy-Impulse.com
12 Benefits of Internet Marketing for Your Business
1. Far Cheaper and Much More Flexible Than Print Advertising
The Truth About Info Business
Let me save you, at least, several hundreds of dollars you would have spent on different business guides and tutorials, claiming to bring you online wealth.
The Free Viral Marketing Technique You Cant Afford to Pass Up
Have you ever seen the movie "Pay it Forward"? This incredibly simple, yet effective viral method requires doing exactly the opposite; that is, paying it backward. Read on to see exactly what I mean.
Your E-Business Strategy: Is It Love ... Or Fear?
I read recently that every human thought originates from either love or fear. The more I thought about it, the more true it became. I began to apply it to business - after all, every business success or failure originates ultimately from human thought. This article examines the effects that love or fear can have on your e-business - is it love, or is it fear, that dominates the way you do business online?
Internet Profits Revealed: The Simple Philosophy that Works
Why is profiting on the Internet so hard for most people? If there is so much money to made, why do so many continue to struggle? There are secrets to profiting wildly online, and I assume you're as deserving as the next person, so what rationale could you possibly use for justifying missing out?
FREE Classifieds-Advertising: Your Online Work From Home Business
If you are on a shoestring budget and need to find cheap advertising on the internet there is nothing cheaper than FREE classifieds and they are literally everywhere you look.
Hide and Seek
What's happening to the personal touch on the World Wide Web?
Website Sales: 10 Stimulating Words That Make People Buy
There are certain mesmerizing words that when used effectively can make people buy from you and increase your sales.
Marketing Your Web Site Effectively
Every new generation of a Web site brings the hope of increased success on the Internet for your business or organization, but too often, a project is completed and lacks the fundamentals for ensuring success on the Web. While we certainly don't claim to be Google or MSN experts, the spider-based search engines want their results to be accurate and setting up your Web site correctly can be the difference between page 1, 2, or 2,000,000.
Website Sales: 10 Scorching Hot Offers That Sell Like Crazy
One of the best ways to increase your sales is to offer your potential customers a special offer.
Consumer Confidence Increased With Paypal
In the last year I have met people that have tried to market their products on the internet. They have spent a significant amount of money on email marketing, pay per click advertising, safe lists and more. A majority of these people became disillusioned because their revenues from sales of their products were less then their advertising budget. They became very confused since their website statistics reflected a significant increase in hits which did not correlate to the number of sales.
If You Build It They Will Come - Not Without Web Marketing!
I'm sure everybody has received an email from a company promising to get their website placed first on all the major search engines. Maybe some of you have even tried these services or may be thinking about it right now.
What to Sell on the Internet?
The phenomenal growth of ecommerce lures more and more people to dream about starting an online business. The question that bothers many and restrains them from realizing their dream is what to sell on the Internet.
Online Advertising Sinks into the Abyss!
Back in the ancient days of 1994 when Mark Andreesen and his band of hardy programmers were inventing a ground-breaking product/application/way of life called a browser, a dedicated group of entrepreneurs started publishing Netsurfer Digest a modern day "Hitchhikers Guide to the Galaxy" for the web. I subscribed to this wonderful newsletter and reference guide back in those heady days of yesteryear and have been a loyal subscriber and advocate since then. Sadly on this past Sunday I received notice that Netsurfer was moving to a paid subscription only model and would no longer be able to continue publishing their three primary newsletters by utilizing inserted ads as their sole source of revenue.
Quick Guide to Internet Marketing: 9 Tips for Success on the Net
To market successfully you must incorporate the Internet into your business plan, but be sure to follow these 9 tips for success on the net:
Drive Tons Of Traffic To Your Web Site
If you've got a web site then one of your biggest marketing challenges is how to generate traffic without spending a fortune. Whether you're trying to build your ezine or prospect list or get potential customers to contact you or buy your products or services, getting people to your web site is a must and can be a challenge.
Do You Know the 3 Key Strategies to Using Lead Capture Pages?
Leads are the Life Blood of any Online Home Based Business. The Best leads are the Leads You Generate Yourself using Lead Capture Pages.
Marketing and the Hired Guerrilla
It's a jungle out there, so know and use your guerrilla marketing tactics! Jay Conrad Levinson wrote the book that started it all, the popular guerrilla marketing series. He has compiled a list of 100 tactics ? most of them fr*ee ? that savvy business leaders use.
The Internet F-Word
For the last several months I've been collecting and organizing links for the free Christian Resource Center. Now that the public area is up and the members' area is well under construction, I'm running into one problem: the Internet F-word.
How to Choose an Internet Marketing Company
-- Internet Marketing Determines Web Success --
|Home | Site Map|
|Copyright © 2005-2007 - Ðð©'§ pcMedix Computer Group Help Sites. All Rights Reserved.|