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Six Power Tips on Resell Rights
If you are planning to take the path of the reseller in your Internet Business undertakings, you will do well to use these power tips I have laid out for you. I hope you will find them useful as they have been for me.
 Source for Quality Products at Exclusive Resell Rights Membership Sites
A good way to source for quality products with great demand is to purchase a yearly (or even lifetime!) access to membership websites dedicated to resale rights. These membership sites offer products such as E-books, software, templates, and audio/video with resell rights.
You are advised to look for membership sites which its webmaster regularly sources for such products, preferably either the webmaster does his homework often or he has a good connection with other product creators that he usually has the product before the launch day, if not one of the first to get it.
 Do Not Purchase a Product with Resell Rights If the Product Is Outdated
Chances are that the product is either over-saturated on the Internet, devalued over time or did not survive the test of time (especially true if the product contained a lot of time-sensitive information).
 Avoid Purchasing Packaged Products with Resell Rights That Are So-called Worth $2,500 but Sells for $47
In most cases, the bundled packages are really worth just that amount. If the product and its resell rights are too cheap to be true, this is often because either product is already old (I personally consider over 2 years old as 'old'), over-saturated on the Internet or devalued due to low prices offered by other resellers on the Internet (as you can see, becoming a reseller is tough competition!).
Consider purchasing the product and its resell rights only if you want to give them away for free, give as a bonus, or bundle them into packages where you can add value and sell at a higher price.
 Choose Quality Products with Resell Rights That Have Limited Competition
Preferably if the product is rather new, you have a good chance of having a head-start. Also if the author sells to customers whom most of them do not have really great marketing power, this can be your good chance as an Internet Business owner to leverage on your own connections, Joint Venture partner's efforts, and more.
 Choose Quality Products that Have Attractive Back-End Income Opportunity
Choose product with resell rights that also give you an extra income opportunity to earn more from the same customers. In the first three years of the resell rights mania, products with resell rights where created only to benefit their authors. Now, things are different. Like any other wise resellers, choose to sell quality products that not only enable you to earn up-front income but also back-end income from the same customers. If possible, choose a product that allows you to earn recurring income from back-end sales.
 Be Sure That the Quality Product with Resell Rights Has a Persuasive Sales Letter
This should be another deciding factor in choosing your product to resell for your own. If the sales letter is not convincing, it won't sell no matter how good the product is. The best litmus test is to read the sales letter yourself. If it does not persuade you, it won't persuade your customers, either.
Also be sure that the sales letter has quality testimonials as I tend to notice that most sales letters for resell right products don't have testimonials, which is very risky on the part of the reseller.
There, the power tips explained! When you make your first ten sales, send me twenty percent of your profits and a thank you note. You know the address.
Copyright (c) Edmund Loh
Edmund Loh is the author of E-Biz Wiz Blog and Starting An Internet Business Special Report with over 6 years of web designing experience before he engaged in Internet Marketing. Go to http://www.ebizmodelsyoucancopy.com/ to find out how you can be in business in 3 days with your own top quality product that you don't have to create yourself plus an opportunity to earn recurring income.
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We already know about wal mart because of their ads in local papers, on billboards, on the radio and TV. So finding a local Wal Mart is easy, and so should it also be easy to find your web site. Although you may not need to use radio and TV advertisements, you should still use offline promotion such as business cards or direct mail. Naturally, you want other web sites to put your billboard ad onto theirs. So that's our first lesson on how Wal Mart can teach us effective affiliate marketing. Now let's visit a Wal Mart store. Once we arrive at Wal Mart, we enter a huge parking lot. Your web site must also enable a lot of visitors. If your site is on a slow server, you may be losing customers. That's lesson #2. As soon as we enter Wal Mart, we are welcomed by a Wal Mart greeter. This greeter not only welcomes us to the store, but also offers help in pointing out where to find what you're looking for. That's lesson 3a and 3b. Your site should welcome visitors and provide navigation to all the products and services you offer. You can do this by simply including a graphic on your page that says "Welcome, Click Here to find what you're looking for" and have that link go to your site map. Beyond the greeter is a wide path that branches out to different areas of the store with banners overhead that tell you what you can find in those areas. Your site map should consist of main links, as well as sub-links to corresponding pages. Now we get to lesson 4, that each page of your site needs to have a topic, a main header, that defines what each page is about, as well as provide links, pathways to corresponding pages, because you'll notice that Wal-Mart arranges their store to group products that are similar. The hardware section is near the automotive center, housewares are near food items, lawn and garden items are near the hardware and pet supply areas, etc. But you can still get from one area to another. As you browse the shelves, you see more than one type of item. If you're in the grocery section; for example, you'll see many different types of beans. Canned beans, dry beans, even beans from different companies. That's lesson #5. You should offer your site visitors more than one choice. If your site offers auto loans, for example, offer your visitors new auto loans, used auto loans, even auto refinancing loans. And, you may want to offer them more than one choice for each type of auto loan. Afterall, visitors came to your site because they are shopping around... so let them shop and choose from multiple options. Just remember not to stick cheese products in your automotive section! Another thing you'll notice as you browse the shelves, which leads us to lesson #6... although the shelves are stocked full, it's still easy to pick out your favorite can of beans. This is because the shelves are stocked neatly and orderly. The ads you put onto your site should also be neat and orderly. Mixing in tall banners with short banners and having banners for totally different products and services can make shopping your site more difficult. For example, if you have a page about auto loans, you wouldn't want to put a tall auto loan banner right next to a short casino banner. Instead, put a tall auto insurance banner next to the tall auto loan banner. As you roam the store, you frequently encounter employess who can help you find items. This goes back to lessons 3a and 3b. Each page of your site should have a help link to your site map, or you should have a site search. Since Wal Mart makes it easy to find an employee to ask for assistance, that leads us to another lesson: Does you site offer customer service? Can visitors click on a button to ask you questions before they make a decision? Or do they simply exit your site? Lesson #7: How many times have you heard announcements in Wal Mart? They frequently announce specials over their public address system. We are not suggesting that you force visitors to endure slow loading sound files. But you can make sound an option. To see how you can use this marketing option, go to www.geocities.com/pulsarmarketing We have an example there on how you can offer your visitors the option to hear your audible promotion without forcing them to listen and making your pages load slow. All you have to do is create a wav sound file, and launch it by using a graphic or text link such as: "Click Here to listen to our promotion". The personal touch of a person's voice on your site can help increase your conversions. But don't force the loading of sound files. Instead, use the method we recommend at the URL below: www.geocities.com/pulsarmarketing Another thing you can do to tell your site visitors about specials or new products and services your site offers, is to offer them a free subscription to your newsletter. Now that we've toured Wal Mart and we're ready to make our purchase, we know our way to the checkout counter because Wal Mart makes it easy for us. That's lesson #8. Your site needs to make it easy for visitors to purchase. If you do not provide any of your own products or services and strictly use affiliate programs, you need to make sure your relevant banners and text links are at the top of the page, clearly and readily visible, to the people visiting that page. When we arrive at the checkout counter, besides asking us if we want paper or plastic and if we will be purchasing with cash or credit, the cashier asks if we found everything we needed. That's lesson #9. Make sure you offer your site visitors more options when they checkout. 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